Product Design - BA (Hons)

University of Chester

Embark on an exciting journey of creativity, digital exploration and hands-on making. Applying Design Thinking tools you will develop solutions to real-world problems, giving you a sense of purpose and creative fulfilment.This course embraces the future, and you will be encouraged to experiment with new technologies, design methods and sustainable materials. You will explore the very latest digital tools, using Virtual Reality and Artificial Intelligence and learn how to create photo-realistic product renderings from your 3D computer-generated models. Your digital skills will sit alongside the hand-made and with full workshop access you can master a wide variety of making techniques to create working prototypes and beautiful products. We teach you how to apply the tools of ‘Design Thinking’ not only for design itself but also as a problem-solving technique, which is recognized as a transferable skill within and outside of the creative industries.We place importance on idea generation, creative thinking and experimentation with a deliberate balance between the physical and digital worlds. We encourage a playful approach to design solutions which are both imaginative, sustainable and commercially viable. With industry standard CAD facilities, a 3D printing suite, traditional workshops and a new manufacturing suite, you can prototype your solutions to the highest standard to create products with purpose.