MSc Management (Marketing)

University of Essex

Marketing management requires professionals who can combine creative thinking with strategic planning to deliver on the wider business objectives of an organisation. You will need to demonstrate skills in the fields of both management and marketing to succeed as an effective marketing manager.MSc Management (Marketing) is perfect if you do not have a first degree in business or marketing, or relevant work experience in management.As one of our Masters of management specialisms, you will study a core spine of management and organisational issues in term one. You will then specialise in marketing and marketing management in your second term where you will explore issues like consumer behaviour, digital marketing, strategic brand communication and marketing innovation. Through this management programme, you can align your course with your career aspirations so that you graduate with a perfectly tailored Masters degree in marketing and management.

Essex Business School