MSc Global Marketing with Professional Placement

University of Roehampton

This degree offers a stimulating programme of study, with an emphasis placed on equipping you with global marketing concepts and techniques that are demanded by organisations and marketing agencies. The Roehampton MSc Global Marketing will give you the essential expertise of contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed. The MSc with placement offers students the opportunity to complete a placement year (30 weeks) during Year 2. The aim of the placement experience is to provide a route for students to develop genuine and practical problem-solving skills in a professional context, to apply learned concepts into practice within their fields of specialism, and to enable students to gain a better understanding of your own abilities and employment potential. You’ll be introduced to the: Strategic, financial and operational context of management Digital marketing strategies Increasingly data-driven context in which business leaders operate Created in collaboration with industry-leading research and professionals, the Roehampton MSc Global Marketing has a global outlook – preparing you for the challenges of senior management within an international environment. Working in high-spec facilities, like our Business Laboratory and new Bloomberg Trading Room, you’ll gain a critical understanding of: Corporate strategy Leadership Financial performance management

Marketing