MSc Food Consumer Marketing and Product Development

Sheffield Hallam University

Course summary Gain a detailed understanding of consumer behaviour within global food systems. Explore marketing principles that drive purchasing behaviours. Study food composition, ingredients and processing technologies in depth. Develop safe, nutritious and sustainable food products in state-of-the-art facilities. Explore responsible and ethical solutions to food business challenges. On the MSc Food Consumer Marketing and Product Development course you’ll consider sustainability, corporate social responsibility, legislative issues and business ethics. You’ll develop and apply masters-level skills – academic, research, managerial, practical, technical and analytical – all preparing you for a future career in the dynamic, fast-paced food industry.

Sheffield Hallam University