The course focuses primarily on how businesses need to present themselves in increasingly competitive and disruptive customer environments. Alongside specialist marketing knowledge, you will build your understanding of managing people, operations, logistics and finance. You will learn how businesses need to operate effectively and responsibly in culturally diverse markets. You will have the opportunity to focus on your future employability by building your academic, leadership and management skills and practising them in problem-based team activities and scenarios. You will acquire an understanding of consumer behaviour, and develop expertise in digital marketing a key growth area in a knowledge-based economy. You will also cultivate a deeper understanding of the key areas of branding and marketing in a global context, learning to tailor the delivery of your messages to your chosen target market.
Khoa bạn sẽ vào học
Faculty of Business and Law
Các hình thức học tập
Toàn thời gian
(3 năm)
Học phí
£17,628.00 (575,393,976 đ)
một năm
Chi phí dự kiến
Ngày bắt đầu
Tháng Chín 2027
Địa điểm
Main Site
Erasmus House,
Roehampton Lane,
London,
Wandsworth,
SW15 5PU, Southern England, United Kingdom
Yêu cầu đầu vào
Dành cho sinh viên quốc tế
Year 1 entry: 112 UCAS points (or equivalent)We welcome applicants to study with us at University of Roehampton with T Levels. T Levels are a new award that are equivalent to three A-levels.We'll accept T Levels for entry onto our undergraduate degree courses (including our extended courses with a foundation year) and our Degree Apprenticeships.IELTS Academic-6.0 overall with a minimum 5.5 in each componentRoehampton English Language Test-Mapped to IELTs scores, please refer to IELTS Academic aboveTOEFL IBT-Undergraduate degrees - 80 overall with a minimum of 17 in Listening and Writing, 18 in Reading and 20 in SpeakingGCSEGrade C or above in English Language or 4 in the GCSE 1–9 grading scaleInternational BaccalaureateSL grade 4 or HL grade 3 (Language A - first language) or SL grade 6 or HL grade 5 (Language B – language acquisition)Cambridge Proficiency Certificate – 169 overall with a minimum of 162 in each component
*Có thể có những yêu cầu khác nhau về IELTS tùy thuộc vào khóa học bạn chọn