MSc Marketing Practice

University of Galway

The MSc Marketing Practice is a unique action-based learning programme, which has successfully helped newly qualified graduates kick start their career in Marketing for over forty years.This award-winning programme involves a 37-week paid professional Marketing work placement, six taught modules, an applied project, along with on-site visits to companies recognised as world leaders in the practice of Marketing. In the work placement, students can seek to focus on a specific area of marketing such as digital marketing, brand management, marketing analytics and inside sales, or can seek a general marketing role in a company.This is made possible by the broad range of companies who apply to take students from this programme every year, from tech start-ups to multi-nationals, across every conceivable sector, located all around the country. The Marketing Discipline at University of Galway collaborates with Irish-based companies to define challenging job specifications for students on the programme.Career OpportunitiesGraduates are highly sought after given the strong reputation of this programme. Graduates build successful marketing careers regionally, nationally and globally in organisations across all sectors imaginable. Recruiting graduates of the programme are Google, Hubspot, SAP, IBM, Salesforce, Oracle, LinkedIn, Facebook, Yahoo, L’Oreal, Glanbia, Tesco, IKEA, AIB, Glaxo Smith Kline, Wayfair, Pathfinder, Smyths Toys and Bord Bia. Many less-well-known but equally dynamic and progressive organisations of all sizes also recruit graduates Many start in graduate positions and quickly progress within these organisations. Variety of Host CompaniesThe Marketing Discipline at University of Galway collaborates with Irish based companies to define job specifications for students on the programme. Companies of all sizes apply to become host companies on this programme, from tech start-ups to multinationals across every imaginable sector.