Bachelor of Event, Sport, and Entertainment Management (Honours) (Co-op)

Algonquin College

Students build a multidisciplinary set of competencies critical for the event industry, focusing on strategic planning, marketing and project management expertise. Students develop teamwork, leadership, communication, critical thinking and problem-solving skills at the mid-management level. These business fundamentals support a variety of event specific applications such as logistics, operation and risk management, safety and security, revenue generation, marketing, public relations, project management, economics, finance, entrepreneurship, people management, intercultural relations, sustainability, and crowd management. Local, national and international co-op placements provide students with hands-on practise while networking with, and learning from, industry experts. A culminating project challenges students to design, plan and execute a live event with an industry client, thus enabling them to integrate practical, real-world experience with the theoretical learning acquired throughout the program.