Chi tiết khóa học Master of Business Administration (Majoring in Creative Marketing), , James Cook University (Singapore Campus)

Master of Business Administration (Majoring in Creative Marketing)

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The program places data-driven creativity at its core and combines marketing knowledge with advanced management and analytical skills. Our MBA program provide advanced knowledge, understanding and analytical skills for managing in the 21st century. This involves using a wide range of knowledge and research to develop interdisciplinary and thematic frameworks that enable managers to successfully analyse, strategically plan, and implement decisions. Various disciplines are used to understand the key themes that confront all managers and organisations. Themes include responsible management practices, globalisation, technology and innovation, individual identity and career development, corporate governance, sustainability, risk and value creation, entrepreneurship and decision making, the knowledge economy, leadership and change, and strategy.

Các hình thức học tập

Toàn thời gian (1 năm)

Học phí
A$42,379.20 (705,896,250 đ) một năm
Ngày bắt đầu

Tháng Một 2027

Địa điểm

James Cook University (Sims Drive Campus)

149 Sims Drive,

Geylang,

Singapore,

387380, Geylang, Singapore

Toàn thời gian (1 năm)

Học phí
A$42,379.20 (705,896,250 đ) một năm
Ngày bắt đầu

Tháng Chín 2026

Địa điểm

James Cook University (Sims Drive Campus)

149 Sims Drive,

Geylang,

Singapore,

387380, Geylang, Singapore

Yêu cầu đầu vào

Dành cho sinh viên quốc tế

The following course pre-requisites have been designed to ensure the assumed base introductory knowledge within the Accounting, Marketing and Management disciplines. Completion of an AQF level 7 bachelor degree in a cognate discipline from this or another university; or Completion of an AQF level 7 bachelor degree in any discipline from this or another university and two years business experience in a managerial role; or Completion of an AQF level 8 honours degree in any discipline from this or another university; or Completion of an AQF level 8 Graduate Certificate in Business Administration from this or another university; or Four years business experience in a managerial role, to the satisfaction of the Course Coordinator; or Other qualifications or practical experience recognised by the university as equivalent to the above. Cognate disciplines: Accounting and Finance, Marketing, Management, Commerce, Human Resources Management, Economics, Tourism and Hospitality or other disciplines where students will have completed study relating to organisational behaviour, business, strategy, marketing, economics, communication and people management. Business experience: Applicants must have a minimum of 4 years full-time equivalent professional work experience in a management, leadership or supervisory level in a business environment or be eligible for a member grade status of a relevant professional organization organisation. Students will have demonstrable effective management experience relating to organisational behaviour, business, strategy, accounting, marketing, economics, communication and people management.

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