Bachelor of Marketing

Monash University

In the Bachelor of Marketing, you will build an extensive toolbox of skills to succeed as a professional marketer. Learn everything from social media, advertising, digital marketing and campaign planning to consumer behaviour, market research, branding, marketing strategy and data analysis. Think about the brands that you know and love. The businesses that we instantly associate with certain products and services – or even words, colours and sounds. More often than not, these positive associations are the direct result of creative and considered marketing.

Monash Business School

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