Bachelor of Communication (Media Business) Bachelor of Creative Intelligence and Innovation

University of Technology Sydney

Address complex challenges in media with our combined Communication (Media Business) and Creative Intelligence and Innovation program.For students who see themselves developing or managing a contemporary media business, the Bachelor of Communication (Media Business) has been designed to help them cultivate the core management and communication skills for leadership in media industries. Combining this with the transdisciplinary approach of the Bachelor of Creative Intelligence and Innovation utilises multiple perspectives from diverse fields, integrating a range of industry s, real-world projects and self-initiated proposals, equipping graduates to address the wicked problems, complex challenges and untapped opportunities in today's world.The Bachelor of Communication (Media Business) Bachelor of Creative Intelligence and Innovation has been created for students with an interest in any aspect of media production, from film and TV, to advertising, music, games, online content, and more.This course equips students with the necessary business skills to be successful in their chosen field. With a basis in ethical and effective practice, they develop an understanding of how power, influence, economics, and legal obligations affect media processes and content creation.

Faculty of Arts and Social Sciences

106872D