Bachelor of Communication and Creative Industries (Marketing)

The University of Southern Queensland (UniSQ)

Marketing is a critical tool in industry growth and development. Marketing professionals need to be able to understand consumer behaviour in order to create market value, generate strategies and tap into marketing channels.Learn marketing theories, principles and skills through the combination of theoretical study and practical application.Develop a skillset to equip you to work as a practising marketer in a range of product and service industries, and you will have an appreciation for global, sustainable and ethical contexts of marketing strategies and practices.