Professional and Technical Writing Major (B.A.) Saginaw Valley State University

Writing demands so much more than typing words onto pages and screens. Writers create books, manuals, magazines—as they always have. But, they also design websites, social media campaigns, instructional videos, museum displays, graphic novels and more. If you see something that brings together text, images, video and sound, then a writer might be behind it. Professional and technical writers solve complex problems in creative and innovative ways. Writers learn to make designs more effective and inclusive by studying people as they use information. At SVSU, you’ll learn to harness communication technologies and research strategies to drive your expertise in information design. You will develop knowledge essential to just about every industry and working environment you might imagine. Writing today is high tech, multifaceted and challenging. But there is a payoff. PTW grads enjoy excellent career opportunities in and beyond Michigan.

The Professional and Technical Writing program at SVSU balances practice and theory in the study of information design. Students learn ethical, inclusive strategies for writing, editing, design, usability research, problem analysis and project management. They implement professional-grade communication technology into a creative process that integrates language, sound, images, video and interactivity. SVSU’s PTW program offers students community connections and engaging projects as they pursue their degree.

Career Opportunities

Technical Communicator
User Experience Designer
Project Manager
Information Designer
Media Production Specialist
Editor
Social Media Coordinator