The field of design has dramatically exploded over the past decade. In addition to being recruited as visual designers, companies seek out Communication Design grads as problem-solvers, thinkers and strategists who create solutions for communities and businesses. From designing trademarks, web sites, packaging, creating social media content or advertising for national brands, to educating the public about societal and health issues, to designing digital products and software solutions that solve complex business problems, earning your BFA in Communication Design prepares you for a future that fulfils your individual creative passions.
The Communication Design Program is one of the largest public programs in the country and is one of the best in the Southwest United States. Communication Design students have received recognition in numerous prestigious design journals by having their work published in Communication Arts, CMYK, Step Inside Design, Graphis New Talent Annual, Logo Lounge, and PRINT. Students have also received recognition in national, regional, and local competitions such as: The One Show, American Advertising Federation Awards, AIGA Flux, The National Show, Creative Summit, Art Director's Club of Houston, Austin Addy Awards, and San Antonio Addy Awards.
Students seeking the BFA in Communication Design–in addition to their general studies, art foundations, art history, and art and design electives—engage in a rigorous study within their major. The Communication Design Program offers four specific courses that serve as the foundation to prepare students for advanced study. The outcome of this curriculum is the preparation of a superior portfolio with a focus on enabling students to become excellent critical thinkers, fearless makers, and effective communicators as they enter the professional field of communication design. Courses in interactive design, typography, art direction, corporate identity, sustainable packaging, brand experience, human-centred design, environmental graphics, and design research prepare the student for professional practice. Students may further their education with independent study courses, job shadowing, and professional internships.