The Graphic Design track of the Bachelor of Fine Arts in the Department of Art and Art History aims to offer students a path for the links between practice of traditional visual arts and commercial graphics design and communication. This specialization in design balances practical, intellectual and technical training with emphasis in how visual communication opens possibilities for students to develop collaborations with non-designers, software developers and programmers, and professionals working in diverse fields. This track offers an intensive course of study in contemporary design strategies and theory. This curriculum includes design and typography courses with an emphasis on interactivity, mobility, strategic branding and social media in a network economy. This track capitalizes on a strong base in fine arts and innovative design courses where students will master a strong foundation in design and become innovators for new communication media.