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As an applied discipline which underpins company success, marketing stands on the cutting edge of those professions required to adapt to a constantly changing environment. Digital developments have disrupted the marketing landscape and there is an increasing need for graduates in this area to have an in depth understanding of the role of digital, data analytics and measurement within the marketing function. This degree has been carefully designed to fit the study of marketing firmly into a social science context and to prepare students for work in a dynamic, data-driven, online world.This course educates you to be a professional, aware of and able to effectively respond to and thrive in such a turbulent environment, as well as practically apply digital marketing skills to a wide range of situations. This requires an educational approach that not only builds on existing academic and industry research and knowledge, but also allows for practitioner input and keeps you ahead abreast of changes in thought, behaviours and technology.Today’s recruiters are searching for a mixture of general and industry specific skills. To support this, we embed specialist knowledge such as marketing technologies and certifications, as well the broader soft skills required. You can enhance your employability further by undertaking a placement year.With a focus on application, our courses equip you with the skills you need. You can apply your knowledge through consultancy projects via our Business Solutions Centre, or further enhance your employability with a year-long placement. Based in the capital city, you will benefit from LSBU Business School’s links and connections. Why Choose LSBU?• We are incredibly proud of our degree and truly believe that it gives you an outstanding foundation in overall marketing theory and practice as well as specialist knowledge in key digital marketing technology.• Our team have extensive practitioner and academic experience and are passionate about marketing and teaching marketing to the next generation of professionals. • We offer key digital certifications such as Hootsuite academy, LinkedIn learning pathways and Salesforce training, enhancing your employment porospects• Our links with the CIM offer industry accreditation• Our relationships with key industry professionals offer you access to exciting guest lectures, internship opportunities and networking• Initiatives such as the CIM Marketing club (run by our students) give invaluable access to senior marketers as well as experience in event marketing• Our use of live case studies within modules and assessments offers invaluable practical marketing experience

Khoa bạn sẽ vào học

Management and Marketing People

Các hình thức học tập

Toàn thời gian (3 năm)

Học phí
Thông tin hiện chưa cập nhật
Ngày bắt đầu

Tháng Chín 2023

Địa điểm

LSBU Main Site - Southwark Campus

103 Borough Road,

London,

Southwark,

SE1 0AA, England

Toàn thời gian (4 năm)

Học phí
Thông tin hiện chưa cập nhật
Ngày bắt đầu

Tháng Chín 2023

Địa điểm

LSBU Main Site - Southwark Campus

103 Borough Road,

London,

Southwark,

SE1 0AA, England

Yêu cầu đầu vào

Dành cho sinh viên đến từ Mỹ

Must include a Science subject

*Có thể có những yêu cầu khác nhau về IELTS tùy thuộc vào khóa học bạn chọn

THÊM VÀO DANH SÁCH YÊU THÍCH

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