Intercultural Business Communication and Marketing MA

Anh Quốc

2

Nội dung bạn sẽ được học

Why choose this course

To work in an international marketing context you need to understand your audience and how to engage it. Our course combines the research and teaching strengths of the School of Literature and Languages with the expertise of Surrey Business?School, offering an exciting fusion of skills and experience that will accelerate your career.

Our course will enable you to develop an international and intercultural point of view and prepare you for a thriving career in linguistically and culturally diverse marketing and business environments.

Over the years, our intercultural and professional communication courses have successfully trained graduates who have gone on to fruitful careers in a variety of international organisations, particularly in areas such as:

Advertising
International management
Human resources
Corporate communication
Media and public relations.

What you will study

On this course you’ll develop an understanding of effective marketing processes and how language can be used for effective business and marketing communication in an international context.

As part of your studies, you’ll complete a project evaluating the business, communication or marketing aspects of an organisation of your choice, which will enable you to apply your knowledge and skills in a practical context.

As an alternative, you can choose to write a practice-based dissertation based on a four-week internship. You’ll be responsible for securing your own internship, but you will be supported in your search by our Careers and Employability team.

You’ll learn how to apply cutting-edge research findings, practices and methods from the study of language to marketing practice, enhancing your career prospects, employability and essential skills for the workplace.

Careers and graduate prospects

We offer careers information, advice and guidance to all students whilst studying with us, which is extended to our alumni for three years after leaving the University.

94 per cent of our Surrey Business School postgraduate students and 91 per cent of our School of Literature and Languages postgraduate students go on to employment or further study (Graduate Outcomes 2023, HESA).

Our graduates have gone on to successful careers in a variety of international organisations, particularly in business functions such as advertising, international management, human resources, corporate communication and media and public relations.

Khoa bạn sẽ vào học

FASS - School of Literature and Languages

Các hình thức học tập

Toàn thời gian (1 năm)

Học phí
£21,500.00 (670,681,962 đ) một năm
Chi phí cố định

*Thông tin chi phí có thể chưa cập nhật tại thời điểm bạn xem. Vui lòng liên hệ nhà trường để kiểm tra lại.

Ngày bắt đầu

23 Tháng Chín 2024

Địa điểm

Stag Hill

Stag Hill,

Guildford,

Surrey,

GU2 7XH, England

Yêu cầu đầu vào

Dành cho sinh viên quốc tế

A minimum of a 2:2 UK honours degree in any subject, or a recognised equivalent international qualification. IELTS Academic: 6.5 overall with 6.5 in writing and 6.0 in each other element. TOEFL (ibt) - 88 overall with 18 in Reading, 19 in Listening, 19 in Speaking and 23 in Writing.

*Có thể có những yêu cầu khác nhau về IELTS tùy thuộc vào khóa học bạn chọn

THÊM VÀO DANH SÁCH YÊU THÍCH

Giới thiệu trường University of Surrey

Hãy đặt kỳ vọng vào University of Surrey, một cộng đồng toàn cầu được công nhận trên trường quốc tế về cơ hội việc làm của sinh viên tốt nghiệp.

  • Trụ sở tại Guildford, cách London 35 phút di chuyển.
  • Hạng 13 tại Anh (Complete University Guide 2024)
  • Giải thưởng Dịch vụ Hướng nghiệp Đại học Tốt nhất năm 2022
  • Các khóa học dự bị quốc tế và tiếng Anh dự bị

Tư vấn du học