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Programme Aims & Learning Outcomes

The BA (Hons) Scheme in Design aims to educate innovative and mindful problem-solvers who are sensitive to social needs, and to equip them with the necessary intellectual, technical and managerial skills that will facilitate their development as designers who will shape contemporary culture and invent desirable futures.

Programme Characteristics

The BA(Hons) Scheme in Design offers students a design education that is attuned to social trends and is sensitive to change. The School encourages students to think critically, learn independently and in teams, and experiment with dynamic, multilayered design processes that encourage them to weave culture and industry strands into appropriate social narratives.

The School also encourages the development of creative thinking through independent learning, experimentation with creative and contextual research processes and the questioning of existing design paradigms. The programme provides students with opportunities to participate in international collaborative projects and enroll on student exchange programmes.

Curriculum

The BA(Hons) Scheme in Design is normally undertaken over four years of full-time study.

  • Year One introduces students to their chosen disciplines and enthuses them about their study through subjects such as the Freshman Seminar. The year leads students to learn while providing a broadly based foundation in common design skills and thinking within a design discipline.
  • Year Two provides students with the opportunity to investigate the characteristics of the discipline they choose and explore interests and develop their strengths.
  • Year Three allows the study path to be consolidated in the Design Studios and enriched by continued Discipline Specific Subjects, and co-operation with other students in multidisciplinary common Compulsory Subjects.
  • Year Four, the final year, develops students’ critical ability in design appreciation, the different perspectives of design thinking, and their own execution processes. They are increasingly allowed to negotiate project outcomes, while developing a personal portfolio of a professional standard. This year encourages personal development. Graduates are prepared for employment or for postgraduate studies.

Career Prospects:

Graduates of the BA(Hons) in Advertising Design can pursue careers in the advertising industry as art directors, copywriters, interactive designers, account executives, and marketing executives.

Khoa bạn sẽ vào học

School of Design

Các hình thức học tập

Toàn thời gian (4 năm)

Học phí
HK$140,000.00 (417,638,088 đ) một năm

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Ngày bắt đầu

Dự kiến Tháng Chín 2020

Địa điểm

The Hong Kong Polytechnic University

ST305, 3/F, Ng Wing Hong Building,

Hung Hom,

Kowloon City, Hong Kong, Kowloon

Yêu cầu đầu vào

Dành cho sinh viên đến từ Mỹ

Applicants must have a minimum score with at least Grade 4 in two Higher Level subjects. English Language Requirements: A Test of English as a Foreign Language (TOEFL) score of 80 for the Internet-based test or 550 for the paper-based test; An overall Band Score of 6 in the International English Language Testing System (IELTS); Grade C or above in GCEOL English; or Grade C / 4 or above in GCSE / IGCSE English.

Dành cho sinh viên quốc tế

GCE Advanced Level or International Advanced Level with passes in 3 AL, OR 2 AL and 2 AS, subjects (This is only the minimum eligibility criteria. Applicants who gain admission, typically, attain at least BBB in 3 AL subjects.)

International Baccalaureate (IB): A minimum score of 24 with at least grade 4 in 2 Higher Level subjects (This is only the minimum eligibility criteria. Applicants who gain admission, typically, attain a score of 30 or above, including bonus points.)

Non-local applicants are required to meet the following English language requirements:

  • A Test of English as a Foreign Language (TOEFL) score of 80 for the Internet-based test or 550 for the paper-based test; OR
  • An overall Band Score of 6 in the International English Language Testing System (IELTS).

For applicants who have reached an equivalent English standard as below, the above English language requirement can be waived.

  • Grade C or above in GCEOL English; OR
  • Grade C / 4 or above in GCSE / IGCSE English; OR
  • Grade 4 in English at International Baccalaureate (IB)

Tìm trung tâm khảo thí và thời gian thi IELTS gần nhất

Có thể có những yêu cầu khác nhau về IELTS tùy thuộc vào khóa học bạn chọn

THÊM VÀO DANH SÁCH YÊU THÍCH

Thông tin về trường đại học này

PolyU hiện xếp vị trí thứ 7 trong bảng xếp hạng QS “Top 50 under 50” năm 2019, là danh sách top 50 trường đại học thế giới được thành lập dưới 50 năm.

  • Uy tín giáo dục của trường được công nhận toàn thế giới
  • Tham gia các nghiên cứu có tầm ảnh hưởng trong nhiều lĩnh vực
  • Tự hào cơ sở vật chất đẳng cấp thế giới
  • Đón nhận sinh viên quốc tế từ hơn 30 nước