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Nội dung bạn sẽ được học

The Music Business Administration programs prepare students to enter any field of the music industry equipped with a solid foundation of relevant knowledge and business practices, and plenty of hands-on experience. Students learn to manage revenue streams, book tours, draft and negotiate contracts, manage artists and venues, plan and execute events, design websites, market and promote artists and merchandise, build a network, and much more.

This unique business-based program provides plenty of experiential learning opportunities and in-depth knowledge of all areas of the music business, preparing you for a wide variety of music industry careers spanning:

  • Major and independent record labels in roles including marketing, publicity, promotion, merchandising and sales, artists and repertoire, and brand partnerships
  • Live music including tour management and booking, concert promotion and production, and venue management
  • Music publishing and administration including positions in copyright collection societies, industry trade organizations, copyright administration, music licensing, and music supervision
  • Artist management (e.g. managing a musician or band, or managing one’s own musical career)
  • Digital music management including streaming services, social networks and online music retail
  • Event production including planning or managing live music events, conferences, workshops, networking events, and more
  • Performing/recording artist, or songwriter
  • Music production including live and recording services

You will develop skills in management, marketing, promotion, and small business operations, while learning and practicing the essentials of copyright law and music publishing, event production, live sound reinforcement, and media and business communications. Challenging careers are available for skilled administrators and managers, as well as aspiring musicians and songwriters, who can market and manage entertainment events and revenues; maximize social media; manage tours; work directly with performers as booking agents or managers; prepare promotional materials; plan and organize itineraries; and negotiate, interpret and enforce contracts.

MUSIC BUSINESS PRACTICUM: The Music Business Practicum (MBP) course is unique; here, your textbook is life itself and you are the author. You will have a job and it will be your homework. This course, which you take for four semesters, provides you with hands-on, practical, networking and business experience similar to what you will encounter in the music industry. MBP offers you the chance to learn by doing. In the process you will learn plenty of useful and important things about the industry and yourself. In MBP first and second-year students work together and with the community to operate our own music industry. There are several enterprises to which you can apply in order to become a valued team member and get a great learning experience. These include record labels, artist management companies, the campus radio station, a recording studio, a music magazine, a merchandising company, an event production company, a publicity and promotion company, photography and video production, and more. In order to pass each MBP course, you are required to: accumulate a minimum of 30 hours of approved, authentic work experience, AND successfully complete the required written assignments.

Career Options: Artist booking agencies; Artist and tour management companies; Major and independent record labels; Marketing and promotions companies; Music licensing companies; Music publishing companies; Event production companies; Music production (live and recorded) companies; Venue management; Merchandising companies; Freelance.

Khoa bạn sẽ vào học

School of Media, Art and Design (MAD)

Các hình thức học tập

Toàn thời gian (4 học kỳ)

Học phí
CAD$13,322.00 (253,142,716 đ) một năm
Compulsory Ancillary: CAN $1,812
Ngày bắt đầu

Dự kiến Tháng Chín 2021

Địa điểm

Durham College

Oshawa campus,

2000 Simcoe Street North,


Ontario (ON),

L1G 0C5, Canada

Yêu cầu đầu vào

Dành cho sinh viên quốc tế

Students must have the equivalent of an: Ontario Secondary School Diploma (OSSD); Grade 12 English (C or U) (minimum 60 per cent).

English language requirements:

  • Academic IELTS: 6.5, no band score less than 6.0
  • IBT TOEFL: 88, with minimum section scores of 22
  • PTE Academic: 60 minimum overall, no section below 57 L,W,S,R
  • CAEL: Overall score of 70, no section below 70
  • DET 110

Có thể có những yêu cầu khác nhau về IELTS tùy thuộc vào khóa học bạn chọn