Build a career at the forefront of the digital revolution with La Trobe's Bachelor of Business Analytics. In this forward-thinking degree, you'll learn how to solve today's most pressing business challenges and take advantage of cutting-edge data analytics tools, techniques and software.
Designed in partnership with industry leaders, this practical course gives you solid foundations in business fundamentals, with the opportunity to specialise in your business discipline of choice. You'll choose from a wide range of optional majors and minors, so you can extend your expertise in your area of interest.
Learn from brilliant minds who are pioneering research in artificial intelligence, machine learning and digital disruption. Then gain real-world experience through our wide range of work based learning opportunities at leading industry partners – where you'll develop your professional networks and plan for your first steps in the industry.
You'll learn:
Data analytics tools
Learn the tools and techniques to gather, interpret and analyse data.
Social media and visualisation
Understand the fundamentals of social media. Learn how to use data analytics to build brand equity and disrupt businesses.
Data insight skills
Learn the skills to blend business know-how with analytics.
Digital disruption
Understand how to harness and leverage the power of new digital technologies.
IT skills
Learn both computer science fundamentals and foundational business skills. Then move into complex analytics using artificial intelligence and machine learning.
Business fundamentals
Study a major or minor and become a well-rounded data scientist.
Bachelor of Business Analytics intended learning outcomes
Communicate professionally and effectively with a range of stakeholders, using a variety of modes of communications and appropriate tools
Engage professionally and effectively to contribute to the success of a multicultural team, in a manner which is respectful of the needs, values, personalities and capabilities of others
Analyse data and utilise digital technologies to identify, source, analyse and communicate information relevant to business, social and sustainability challenges
Develop disciplinary knowledge and business skills for graduates to commence a career in business analytics
Apply the ethical use of unstructured data in business decision making
Implement and evaluate solutions to unfamiliar, constructed and real world business and technical problems
Apply fundamental information system design concepts and computer based techniques to devise innovative recommendations to solve business and social related problems
Bachelor of Business Analytics career opportunities
After graduation, you could work across a wide range of fields, including finance, cybersecurity, health and defence. Use your analytical and strategic-thinking skills to help businesses identify new opportunities, solve problems and create positive change.
Possible roles include:
Data scientist
Understand complex data and help businesses to take advantage of it.
Business analyst
Help organisations to identify their strengths and weaknesses. Develop data-driven solutions to ensure operational excellence.
Management consultant
Use your unique blend of business and digital skills to create innovative solutions.
Innovation consultant
Create new processes and encourage new ideas to be heard and embraced.
Asset investment analyst
Use financial information to advise stockbrokers, fund managers and stock market traders.